Social Media's Influence on Consumer Behavior
Marketing-7 min read
Discover how social media shapes consumer choices - from impulse buys to sustainable purchasing.
Discover how social media shapes consumer choices - from impulse buys to sustainable purchasing.
Uncover the psychology behind consumer choices - how brand image and reputation shape shopping habits online and in-store.
Compare online and offline shopping behavior - convenience, sensory experience, decision influences, personalization, returns. Understand psychological drivers to optimize retail strategy.